I used to have a crippling fear of failure


When you’re a high achiever, you’re used to being good at… pretty much anything you try.

Here’s the downside: you start avoid trying things where you could fail.

Because what does it mean about you if you can’t do it?!

This fear of failure manifests in delayed dreams.

I would know. I’ve spent collectively years delaying what I know I want to do out of fear:

  • Writing on Twitter - 2 months
  • Pivoting to startups - 3 months
  • Launching a podcast - 6 months
  • Starting my business - 3 months
  • Evolving this business - 5 months

I fell into this trap until I got sick of my own shit and took action despite the fear.

Here's what I learned: Being brave is a muscle.

The more you flex it, the stronger you get.

My bravery muscle has grown over time as I’ve done things that scare me — even if it took months of deciding before fully going for it. Pivoting careers was brave. Creating on the internet was too. And building a business has been a crash course in courage.

The braver I get, the faster I move. Because I don’t get as trapped in the overthinking, self-doubt, and perfectionism that used to hold me back from taking action at all.

Taking courageous action repeatedly is how you learn that failure is simply feedback, you’re more capable than you realize, and falling short is actually required to learn the lessons you need to succeed.

You can build the bravery muscle too. Feel free to start with small actions — but know that the further you jump beyond your comfort zone, the faster it expands. You can skip a lot of steps by taking 1 bold action.

When’s the last time you did something brave?

Here are 5 ways to practice courage today:

  1. Try out rejection therapy. Ask for something you expect to get a “no” for. For example, ask for a free refill on your burger. This was made famous by Jia Jiang’s TedX Talk where he gives a ton of ways to get rejected so you can desensitize yourself to it.
  2. Cold email 1 person you look up to. Let them know what you admire, why you’re reaching out, and what you’d love to learn more about from them. To be really bold? Send them a cold email with a Loom video introduction.
  3. Post your best career story on LinkedIn. It doesn’t need to be for a job search. You have awesome stories and experiences to share with people a few steps behind you! Don’t sit on your best stories!
  4. Have a difficult conversation. Are there any you’ve been avoiding? Reach out and set up time to have the talk. Setting and holding your boundaries is courageous. Admitting where you’ve been wrong is courageous too.
  5. Carve out 20 minutes to journal on the below questions. Then, make the courageous decision to take action on what you learn.
    1. What’s ONE thing you’ve been wanting to do, but haven’t fully committed?
    2. The ONE thing you’d do if you absolutely could not fail?
    3. The ONE thing you’ll definitely do someday in the future? Could someday be this year?

I hope this gives you some encouragement to embrace courage — the rewards are sweet 🍑


If you’re ready to take a courageous step forward in your career in 2024 → Join my free workshop July 16-18th.

I’ll teach you how to break FREE of the unfulfilling career path draining your energy & infuse the LIFE back into your career so you can get excited about Mondays and paid for your purpose. It’ll be an interactive coaching experience, not just me presenting to you.


OMG I almost forgot to tell you — I had the pleasure of joining my friend Amanda Branson's Professional Life Crisis podcast. Watch or listen to our episode all about mindset, mentorship, and manifestation. I share more about my story & philosophy on career growth & personal development. If you're a newsletter reader, I know you'll get a ton of good nuggets from it! Don't forget to subscribe, it's an amazing podcast.

Reply back and let me know your key takeaways! What courageous action are you committing to?

Talk soon,

Whenever you’re ready, there are 4 ways I can support you:

1) The Purposeful Path Accelerator 🚀 My signature coaching program & community will help you get clarity on your professional path, plus upgrade your story and strategy to confidently transition into a career that fuels your life in the next 3-6 months. Learn more and apply.

2) 1:1 Career Transition Coaching 💛 Rebuild your confidence and navigate your career transition with private 1:1 support. Book a Call to see if we’re a good fit to partner up and learn which coaching program is the right fit for you.

3) Power Hour 💪 Receive coaching and feedback from me on any element of your career growth or job search in a jam packed 60 min session. Reserve Now.

4) Follow me on LinkedIn ✨ for daily advice on navigating career transitions, job search tips, and building your career by design.

Make 10x more money while feeling 10x more ALIVE

Welcome to my world! I'm your Identity Expander and Scaling Strategist. Lean in here when you are ready to 10x — not by DOING more, but by BECOMING the woman who's a match for your most expansive business and life vision. All the links you need are below. Highly recommend you join my email list to stay up to date on my latest musings plus all the new offers, programs, and events coming your way this year.

Read more from Make 10x more money while feeling 10x more ALIVE

“Katy, you can take a day off.” I started crying on a coaching call because I genuinely believed I couldn’t. At the time, I had scaled my coaching business from 0 to 25 clients in 3 months. From the outside, it looked like things were working. I had the receipts to prove it. But behind the scenes, I had built myself another high-pressure job. No team. No boundaries. Constant calls. A nervous system that was breaking down and a business built on me being available all the time. I was so...

I haven't been posting on LinkedIn as much recently and here's the most honest reason why:I've stopped watering myself down. And sometimes I feel like I have to on there.I've been sharing my full truth over on Instagram and TikTok - I'm on Day 51/100 of daily yap videos sharing the behind the scenes of my quantum leap (check them out here).I've grown immensely from this visibility experiment, and I've met so many new friends in the process.But the more fully expressed I get on other...

I need to tell you what's happening behind the scenes right now. Because I was not prepared for it. A few days into our Magnetic March challenge, one of the powerhouse women inside sent this to the chat: I had to read it twice. This is who she's claiming to be... after just a few days doing this work. I kept scanning down the list of responses to the prompt I'd sent in... DANGGG this is the room we've created here?! These are the visionary women who said yes to becoming magnetic to money and...